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Supercharge Your Manufacturer Marketing Strategy

February 25

9:00 am - 3:00 pm

Supercharge
Your
Strategy.

Details

Location

Joliet Junior College
1215 Houbolt Road
Joliet, Illinois 60431
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Partners
Contact

Terri Graham

tgraham@ima-net.org
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  • Learn how to Capture the Attention of Future Employees and Buyers in the AI-Search Era. The buyer’s journey has transformed — and manufacturers must evolve with it. Today, 80% of research for prospective jobs and even complex products happens digitally before a single conversation with HR or sales. This seismic shift demands a new kind of marketing strategy: one that’s practical, actionable, and built for the manufacturing sector.

    You’ll Walk Away With:

    • A clear understanding of how to navigate the AI-search era
    • A blueprint to supercharge your 2026 marketing strategy

    Join us for dynamic sessions where we will:

    • Unpack the changing digital behavior of buyers and job seekers
    • Explore how AI-powered search is reshaping visibility
    • Learn how to build a marketing framework tailored for manufacturers
    • Discover strategies to position your company as a trusted partner — not just another supplier

    Designed for:

    • Marketing leaders in manufacturing
    • HR professionals seeking new tools for recruitment strategy
    • Business development and sales teams
    • Anyone ready to rethink how their company connects with the modern buyer

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