Webinar Recordings
MAXIMIZING COMPANY VALUE: 8 Drivers Every Manufacturer Should Assess
ADDITIONAL RESOURCES: Session Handout: MAXIMIZING COMPANY VALUE: 8 Drivers Every Manufacturer Should Assess Assessment: Free Value Growth Diagnostic Most Illinois manufacturers are working hard on growth—but not all growth creates […]
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MAXIMIZING COMPANY VALUE: 8 Drivers Every Manufacturer Should Assess
In this session, Next Play Marketing will unpack the 8 value drivers in the Next Play Value Multiplier™ and show Illinois manufacturers how assessing these drivers—across revenue, market authority, digital, sales, loyalty, scalability, and strategic assets—can turn everyday growth efforts into lasting company value.
Assessments Education & Training
Free Value Growth Diagnostic
By completing this short assessment, you’ll see how well your current marketing and sales investments are working across the 8 value drivers that matter most to growth and valuation, and where to focus next.
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Supercharge Your Manufacturer Marketing Strategy – Joliet
Discover how manufacturers can stay visible, competitive, and relevant in today’s AI-driven search landscape.
Webinar Recordings
2026 GROWTH BLUEPRINT: Readiness, Realignment & Smart Marketing for Manufacturers
A high-level guide for manufacturers to spot growth barriers, align marketing and sales, and apply practical tech/AI strategies for success in 2026.
Webinar Recordings
EXPORT CREDIT INSURANCE: Maximize Export Sales and Minimize Payment Risk
This session will cover how U.S. companies can utilize credit insurance tools to sell on credit to fuel export growth while protecting their cash flow in an increasingly uncertain international trade landscape.
Webinar Recordings
OPPORTUNITY MEETS CAPABILITY: Navigating Supplier Matchmaking at the Midwest Aerospace Conference
Walk through the matchmaking process, understand how to prepare, and share tips to help you turn 1:1 meetings into long-term business wins.
Webinar Recordings
DIGITAL GAME PLAN: Strategies to Drive More Revenue
This session introduces The Digital Game Plan for Manufacturers, a proven, no-fluff framework that helps traditional manufacturers transform their online presence into a trusted resource.
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*POSTPONED* AI FOR INDUSTRY: Turning Website Visits into Revenue
This session will show how AI bots can make a measurable impact on your lead gen and customer experience efforts.
Success Stories
PLITEK® LLC
A leading manufacturer in precision die-cutting and adhesive coating has a long-lasting relationship with IMEC through the world of digital search.