ADDITIONAL RESOURCES:
- Session Handout: TECH GURUS TO BUSINESS GENERATORS: Mastering Sales Without the Pitch
- Session Handout: Perception Transformer Worksheet
- Interest Form: TechPro Sales Academy Service Offering Interest Form
Business is tough, commoditization is real, and a key driver for success is customer satisfaction and experience. The challenge is that you don’t know what your customer is thinking. Your technical team does not know how, what, when, or why to ask for business expansion and even if they stumble through it, they find themselves at a loss when objections or brush-offs come from the customer. You don’t currently have a process or framework so when this does happen, the team comes off as awkward (or worse: a pushy salesman), and more often that not, it just doesn’t work.
This is costing you money in business growth and profits that can be deployed to stabilize and grow your business.
Most companies opt to have sales executives handle the customer and because of this, they are missing a huge opportunity considering the technical team has more contact with the customer. Sales executives are expensive and better served working with customer executives on strategic deals.
Give your technical team the soft skills to drive business themselves and watch your customer satisfaction skyrocket along with your revenue.
In this webinar, we will go over:
- How to understand & align customer perceptions
- When to ask for business expansion
- 3 word tracks/ways to ask for business
- Common objections and how to handle them
You will be able to deploy this framework immediately after the webinar and I’m betting some of your projects are already in a position to ask for additional business—use these tools and information and go get it!
This webinar is for you if:
You or your team interact with customers on a regular basis, you want to sharpen your soft skills and master dealing with people.