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Pricing in a Crisis Webinar
May 13, 2020 @ 11:30 am - 12:15 pm
Learn how to leverage price as a value driver when market dynamics and competitive behavior are changing.Â
As the biggest value lever a company can pull, price actions – both increases and decreases – can be a complement to traditional cost-cutting measures while delivering more to the bottom line.Â
Learn about the fundamentals of B2C and B2B pricing and key concepts for pricing in the current environment.
Webinar Download: Pricing in a Crisis
SPECIAL OFFER: 30 Minute Pricing Brainstorm
Use this quick brainstorm session to take a look at your current pricing strategy, conduct a quick 80/20 of your pricing and products, or discuss customer growth or expansion ideas. Contact Emily Lee at elee@imec.org to get started.
Additional Webinar Resources: Pricing in a Crisis
- Pricing in a Crisis Presentation Slides
- Strategic Resources: Tools & Resources
- 4 Strategies to Use Now to Adjust & Improve Cash Flow During a Crisis
- Using 80/20 in your Crisis Rebound Strategy
Presented in partnership by:
Presented with support from:
Cost: FREE – limited to 50 participants. A recording of the webinar will be available for download at the IMEC Coronavirus: Update page.
Sponsor: IMEC
Presenter: Ben Hess, Strategic Resources & David Hess, Strategic Resources
Contact Name: Emily Lee
Contact Phone: 608-445-4905
Contact Email: elee@imec.or
